The Changing Face of Travel: A Tour Operator’s Guide to Niche Markets

There’s no doubt about it, niche tourism is a smart and strategic way to grow your business. In an oversaturated world it certainly pays to be hyper-targeted…and boy does it pay!

This Tourwriter eBook explores the concept of niche tourism. Take a journey through several staple niche markets, get clued up on some of the emerging trends, and learn how to equip your business to make the most of these lucrative opportunities.

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niche market tour operator preview

Download this eBook to:

  1. Understand what a niche market actually is and how it’s becoming influential
  2. Learn about the changing face of tourism and why targetting a niche will unlock new opportunities for your business
  3. Explore niche markets that are taking the industry by storm and learn how you can leverage the opportunity
The discerning traveller buyer’s journey

The discerning traveller buyer’s journey

Ethical travellers, the tourism industry needs more of them if it hopes to regrow in a sustainable way. So how can tour operators identify, sell trips to and encourage more travellers to become considerate of their impacts on the destinations they visit.

Travel Trends to Prepare for in 2022

Travel Trends to Prepare for in 2022

The pandemic forced a transformation in how people travel, so it makes sense that this year’s eBook on travel trends looks at the upcoming season’s changes in three categories, all of which will be influenced in some way by the pantoudemic: shifting consumer preferences, emerging travel styles and booming niche markets.

Sustainable tourism: the tour operator’s guide to responsible travel in 2022 & beyond

Sustainable tourism: the tour operator’s guide to responsible travel in 2022 & beyond

Tour operators play an important role in the tourism industry, and with 72% of travellers believing that it is crucial we act now in order to protect our planet, focusing on responsible tourism is imperative. We’ve put together a comprehensive guide to help you understand the three pillars of sustainable tourism, why each of them is so important, and how you can adjust your business to meet the eco-conscious needs of travelers and the planet.

CRM checklist for tour operators

CRM checklist for tour operators

Customer Relationship Management (CRM) software is a tour operator’s best friend. Not only does this software solution lead to more efficient processes and time saving, but CRM’s can store, collect and manage data to inform successful decision making. To help you find the best CRM we have put together a comprehensive checklist to guide your choice.